DIMA’s advocacy in Canada is focused on protecting growth and innovation in a market that is key to the music industry and to music culture overall.


Preventing Barriers that Stifle Investment and Threaten the Streaming Success Story

 

Since the Online Streaming Act was passed, the Canadian Parliament in 2023, DIMA has been engaged, submitting testimony and appearing in hearings before Parliament and the Canadian Radio-television and Telecommunications Commission (CRTC). The stated intent of the Act was to update Canadian Broadcasting regulations to include online streaming and on-demand services. This significant undertaking has involved extensive consultation with a diverse array of stakeholders and raised some fundamental concerns for DIMA members about the reasonableness and industry impact of the regulatory scheme.

DIMA has vocally opposed the extension of broadcasting regulations to streaming services and several aspects of Online Streaming Act implementation, including the imposition of new levies and requirements on streaming services that fail to take into account existing contributions.
DIMA remains steadfast in advocating for the implementation of the Online Streaming Act to be replaced with a policy framework that understands the benefits and contributions of music streaming, empowers streaming services to Canada’s successful music industry and consumers alike, and encourages growth and future investment.

Empowering Canadian Creators on the World Stage

Streaming has empowered Canadian creators to reach audiences at home and around the world, and propelled Canada to become the third-largest digital exporter of music in the world. Much of this success has been driven by innovation and investments made by DIMA’s members, working with local teams and local talent across the breadth of Canada. The combination of local teams working in partnership with Canadian artists has enabled our members to successfully promote Canadian sounds and stories in English, French, and Indigenous languages to a worldwide audience.

Scrap the Streaming Tax

In September 2024, DIMA launched its first consumer-facing national campaign: “Scrap the Streaming Tax,” aimed at drawing public attention to how the Online Streaming Act worsens Canada’s cost of living crisis.

The campaign highlighted music streaming’s critical role in Canada’s music sector.

VISIT SCRAPTHESTREAMINGTAX.CA

New tax on streaming when life is already unaffordable! Srap the streaming tax. Fight back.